After all possible literary material available on why a mobile app is a must and what are the incredible returns that await you post you employing a mobile app for your business, I’m sure you’ve made the big move. Congratulations! It was definitely a wise decision. Now that the app is already being installed and used, you must be eagerly waiting for the benefits to begin pouring in. As a company, we succeed if our business model is perfectly working. In the case of a mobile app, it stands equally true. If your app strategy is perfect, surely your app is worth the label of success but what decides whether your app story is a success or not? It all begins with what were your expectations from the app. Is your app just a mere method to help your existing customers or did it have a higher purpose? Whether or not, the actual results expectations adhere to the estimated results, we do have a few services to help us extract some information with regard to the app’s performance.
In the super cluttered space of the mobile app market, it is becoming increasingly difficult to get the attention of the target audience. What is the use of developing a kickass value driven app if nobody downloads it or even knows about it? So, how do you ensure that your business app gets the attention of the relevant users? Here are five easy ways to get your mobile app in the spotlight: Focus on word-of-mouth promotions: Word-of-mouth 'reviews' are important for building a positive perception of the mobile app. It gives a certain credibility to the brand. So, it is definitely a good idea to get a comprehensive PR activity done using social media channels for creating a buzz about the app’s usability and awesome features. Some methods you can adopt are – run a contest on social media, get a fun video made for viral promotions etc. There are many mobile app review websites available in the market who, by just mentioning your app name (if lucky, its features too